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BOOKS

Professor Ocean

Why We Wrote a B0ok on Personality

Quantitative research revealed that our unique individual personality provides clues to our money behavior. However, few outside of academia had heard of personality science’s Big Five model—often referred to as NEO-AC. We reorganized the letters to spell OCEAN and Professor Ocean arrived on the scene to help make this complex topic simple, fun, and understandable to all! Stay tuned for future installments.

Professor Ocean 1

Professor Ocean I

In the tradition of other great business fables, Professor OCEAN introduces readers to the Big Five personality traits in a simple, down-to-earth, and engaging format that anyone can understand. The main lessons of the book are:

  • Personality can be captured by five broad traits, the Big Five: openness, conscientiousness, extraversion, agreeableness, neuroticism. OCEAN!

  • Personality isn’t about good or bad, right or wrong, it’s about the way you are wired and how you approach your relationships and work.

  • Personality can change. If the personality traits you have aren’t working, you have options.

“Meyers Briggs and Enneagram are fine measures. And in some ways easier to communicate as they put people in categories that are easier to understand.

However, OCEAN is where the science is. It puts things on scales that can move.”

Professor Ocean 2

Professor Ocean II

The journey with Professor OCEAN continues. In his first book Professor OCEAN taught his students about the importance of knowing your personality using the Big Five personality traits—OCEAN. In this second volume the old psychologist returns to the park bench to reframe the way his new students think about money, wealth, and Money Happiness.

The five money lessons are:

  • OCEAN Personality Traits and Money

  • Save It, Loan It, or Own It

  • The Rule of 72

  • The 5% Rule

  • Money Happiness

With a little witty humor and a whole lotta savvy insight, Professor OCEAN introduces readers to the how and what of money happiness.

No one wants to talk about money - it’s the last taboo - but Professor OCEAN explains why your unique psychological traits might be the secret to unlocking your money happiness.

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